[youtube https://youtu.be/lsYdjd6DY8k?t=26m20s]
Discussing Apple’s quickly expanding partnership with IBM, Ginni Rometty explained that IBM knows enterprise in the way that Apple knows consumers. Using an example of a MobileFirst app created through the partnership for Coca-Cola that handles analytics and vending machine management, Rometty says the partnership allows their clients to do more with iOS devices than just email and browsing. Rometty also cites Enterprise AppleCare which was setup through the partnership between the two companies as one way they allow Apple to serve enterprise customers differently than consumers.
[youtube https://www.youtube.com/watch?v=i-4Auh7vgDU&feature=youtu.be&t=16m22s]
[youtube https://www.youtube.com/watch?v=GsN0WVLjpcs&feature=youtu.be&t=39m40s]
Finally, American’s favorite activist investor Carl Icahn says his son introduced him to Apple in the last ten years, which he thinks is “the greatest company in the world.” Icahn, of course, is most known in the Apple space for his demands through open letters on how Apple should manage its stock, including buy-back programs, which doesn’t always align with Apple’s interest.
[youtube https://youtu.be/54NIcx3HJSE?t=9m48s]
Peter Thiel, co-founder of PayPal, hits on personalities like Steve Jobs’ as being successful in business. Thiel says people like Jobs thrive because of a sense of certainty in leadership and stories about them being jerks are never as definite as they seem.
